A Robust Influencer Marketing Platform for Media Planners.
Simplify your influencer marketing campaigns. Find influencer, view their costs, and reach out to them, all from one influencer marketing platform - Qoruz.
Media Planners rely on accurate influencer data. You can put those worries to rest by leveraging Qoruz Influencer Marketing Platform. Get transparent influencer details and estimated costs.
Plan campaigns more efficiently
Ease the process of media planning and reduce dependency on influencer marketing vendors. Simplified search allows you to find influencers based on social media platforms, estimated cost, location, content topic, engagement rate, and much more.
Smarter influencer profiling
Qoruz opens up a whole new world of influencer analytics for you to play with. Check their performance across platforms, view their following count, content performance, audience metrics, content affinity, past brand associations and more.
Launch your influencer campaign in less than 4 days
Transparent influencer costs
While planning your campaign, Qoruz allows you to view an influencer’s estimated cost. On top of that, you can even see ROI estimations such as cost per engagement in the pre-campaign evaluation screen. As a Media Planner, get the right costs to plan your campaign with precision. The best part? Qoruz lets you contact influencers or their managers directly through the influencer marketing platform to confirm costs and begin negotiations.
Make compelling pitches with Live Reports
Cut out long, dry decks and take a data-driven approach while pitching. Take advantage of Qoruz’s easy-to-use influencer marketing platform to showcase insights, access ROI reports, and review influencer and content performance to build a stronger argument.
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Frequently Asked Questions
Influencers nurture strong, personal connections with their followers that brands cannot achieve today. The bigger the brand, the harder it is to be close and personable with your followers.
Influencers have the ability to sway the purchasing decisions of their followers due to their expertise, charisma, or authority. By also letting followers into their lives, influencers manage to build powerful relationships based on loyalty and trust.
This is why an increasing number of companies are opting for influencer marketing.
Most believe influencer marketing is as simple as finding a popular social media influencer, connecting with them, and paying them to create posts about your brand.
The truth is:
There's a lot more to consider behind the scenes.
From influencer metrics to audience behaviour, influencer marketing consists of a complex world of data and patterns that make it work.
From choosing the right influencer with the right audience to tracking the performance of every single post, influencer marketing needs a strong understanding of the field and lots of precise data to achieve true success.
With Qoruz, analyzing and understanding information has never been more comprehensive or simple. Take the step towards your first influencer marketing campaign by clicking here.
Here are a few simple steps to help you reach out to influencers:
- Search and make a list of your preferred influencers
- Prioritize them based on your marketing needs
- Gather contact information (most likely email) of each influencer (you can usually find this directly on their social media profile or website)
- If there is no contact information, send them a direct message on their social profile.
- Craft a concise message introducing yourself and your brand, what you love about the influencer's work, and how a collaboration would be mutually beneficial. Write your campaign expectations and brief in the latter half of your mail or message.
- Here what they have to say and find suitable conditions for both parties to begin your partnership.
Negotiating with influencers during collaboration takes two crucial steps.
- Understanding the threshold value of the influencer's commercials and not negotiating beyond the limit.
- Clear communication on the deliverables
You can get a rough estimate on the influencer commercials by registering yourself free with several influencer marketing platforms.
Influencers get paid based on different metrics. They are follower count, engagement rate, growth rate, etc.
To know the influencer charges, you can signup with influencer marketing platforms and access the commercials of various influencers from India.
Influencer managers generally charge a commision of between 5% to 20% from the campaign budget.
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